Why use promotional products to market or advertise your company?
To answer this question, Bright Ideas found the following statistics from a study conducted by the Promotional Products Association International (PPAI).
- Ninety-nine percent of people who receive promo products keep them.
- One hundred percent say they will go out of their way for promo products.
- Eighty-three percent of people are more likely to do business with the brand on a promo product they receive.
- Ninety percent of recipients believe promotional products enhance the experience.
- The majority of consumers would rather receive a promo product than any other form of advertising.
- Ninety percent of people remember the brand on a promo product.
- Promotional products are the only form of advertising people thank you for.
